In recent times social media is become the no.1 priority to enhance the public views virtually. Companies and Organizations attract business not only through their websites but also use social media as an act to bridge the gap with the masses and the company or organization get involved with the public on a more personal level. The term used to define various Web-based platforms, applications and technologies that enable people to socially interact with one another online. Some examples of social media sites and applications include Facebook, YouTube, Twitter, blogs and other sites that have content based on user participation and user-generated content (UGC).
Social media optimization is the process of increasing the awareness of a product, brand, event or services by using a number of social media websites and applications and communities to generate viral publicity of a company. Social media optimization includes using RSS feeds, social news as well as social media sites and video and blogging sites. SMO is similar to SEO (search engine optimization) in that the goal is to drive traffic to your Web site. We ensure that your company or organizations happenings are always updated to the masses thus there would be no laggings and your company would always be ahead.
THE SOCIAL MEDIA TECHNIQUES USED BY OUR COMPANY ARE:
1. SOCIAL BOOKMARKING
Not only can you save your favorite websites and send them to your friends, but you can also look at what other people have found interesting enough to tag. Most social bookmarking sites allow you to browse through the items based on most popular, recently added, or belonging to a certain category like shopping, technology, politics, blogging, news, sports, etc.
2. SOCIAL EVENT MARKETING
Have you ever hosted a party and promoted it on Facebook? That’s social media event marketing, but there’s a lot more to it than getting your friends to click ‘Join.’ Social media is an intrinsic part of how people experience almost every event now, and if you’re a marketer, that means lots of new opportunities to get more out of your event marketing strategy. All you need is the right tools and a plan.
3. SOCIAL SHOPPING FEEDS
Is a subset of electronic commerce that involves social media, online media that supports social interaction and user contributions to assist online buying and selling of products and service.
The main reasons of blogging about your company are Drives traffic to your website Increases your SEO/ SERP Positions your brand as an industry leader Develops better customer relationships.
5. PHOTO SHARING
Social media is becoming increasingly visual in nature and the photograph is fast becoming the center of a large proportion of social media engagement. The increasing usage and popularity of mobile Smart Phones also means people are taking and sharing pictures as part of their everyday lives like never before. Instagram is a photo-sharing program that allows users to take a picture, add an effect or filter, then share it across a variety of social networks.
6. VIDEO SHARING
Video marketing has taken over marketing in a big away in 2012 and this is really just the start of the video revolution. Video marketing is going to get bigger and more important to you, your credibility, your business and your brand, no matter what your position is or what you are promoting. If you need to reach an audience, especially in large number and via online methods, then video marketing is the right marketing campaign to adopt.
7. ONLINE PRODUCT REVIEWS
Product reviews and ratings are popular Tools to support buying decisions of consumers. These Tools are also valuable for online retailers, who use Rating systems in order to build trust and reputation in the online market.
8. RSS FEED PROMTION
RSS is an important tool of SEO. Actually the world of online e-commerce is basically moving around the need of fetching quality traffic. Website traffic generation is a matter of success and failure for any and every website.
RSS feeds are moderately new device acquiring traffic to the website. Besides it we have a number of users that have had achievements formulating use of RSS feeds. Then why should we not take profit for this new technical innovation and assemble great revenue even as you are at it.
9. SOCIAL TELEVISION
Social television is the union of television and social media. Millions of people now share their TV experience with other viewers on social media such as Twitter and Facebook using smartphones and tablets. The result is a massive and rapidly expanding real-time focus group and promotional force.
10. AUDIO AND MUSIC SHARING
Most people prefer video over white papers, case studies, even live demos with reps. and you should factor that into your 2013 content marketing strategy.
11. QUESTION AND ANSWERS
Consider adding a frequently asked questions section to your website. Not only will it reduce the amount of times you have to answer the same questions on a daily basis, you also provide an excellent resource to potential customers.
FACTS TO MANAGE YOUR SOCIAL MEDIA ACCOUNTS SMARTLY WITH NU WEB WAVE TECH:
1. Facebook has over 1000 million Members and we will make optimum use of your Facebook account.
2. Twitter with over 900 million members and we make sure to make your account active and popular.
3. Same goes with LinkedIn with 1200 million users.
4. More than 60 percent of Facebook users login every day and we make sure to provide them with updated information of your company.
5. 210 million Internet users in India have a Facebook account.
6. The average Facebook user has 750 friends and we include all of them in recent events and upcoming promotions.
7. The average user is connected to 100 community pages, groups and events and we involve them in more upcoming events of your company.
8. On an average, more than 500 million photos are uploaded per day and we tend to get you more likes per picture.
5,10,000 Facebook posts are created every 60 seconds.
More than 10 million businesses have Like Pages and we will make your page one of the bests.